828 BLOG | Digital Marketing and Web Design Articles

828 Marketing and Web Design: Blog

March 17, 2021

5 Small Business Email Marketing Tips

Given how many people still use email, it's still a vital part of your marketing strategy. Make sure you're making the most of this part of your overall strategy with these tips.
March 15, 2021

Social Media Marketing for Lead Generation

Social Media Marketing is a major part of an overall Digital Marketing Strategy and helps small businesses market themselves while engaging with existing and potential customers.
February 12, 2021

The Importance of Defining Your Target Market

Defining your target market, buyer personas, and marketing triggers dictates everything from your website design to your choice of social media channels.
October 27, 2020

Generate Business Leads Organically with SEO

Leads are the lifeblood of your business. How can you generate those leads you so desperately need, without using paid ads?
September 28, 2020

Using Google my Business to Improve Local SEO Rankings

Google My Business is a great tool to use to improve both your overall and local SEO. These strategies and tips will point you in the right direction to begin building out the best GMB listing possible.
September 15, 2020

Setting Up and Claiming Your Google My Business Listing

It's important to make sure that you claim your Google My Business Listing so prospective customers have the most up-to-date information about your business!
July 30, 2020

How Effective is Email Marketing in 2020?

Email marketing is expected to continue growing over the next few years, while also outlasting other digital marketing channels. In fact, 59% of B2B marketers say email is their most effective channel in terms of revenue generation.
July 8, 2020

Local Citations: Why Do They Matter to You?

Citations, (also called Local Directory Listings), are a key part of local search optimization and are critical to your local rankings in search engines like Google and BING. They can also help you attract customers from a wide variety of channels across the web.
July 1, 2020

6 Easy Tips to Create a Successful Content Marketing Strategy

Done properly, a good content marketing strategy will attract prospects and drive more sales for your business. Better yet, at just 62% of traditional marketing costs!