Search Engine Optimization (SEO) Lynchburg | 828 Marketing
Search Engine Optimization (SEO)

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If you're looking for an SEO Company that understands the importance of using search engines to increase your visibility across platforms. At 828 Marketing and Web Design, we understand that a great website isn’t as valuable as it can be unless it attracts and informs visitors—and converts those visitors in to customers. Once you’ve created valuable content for your customers it’s time to make sure that it gets put in front of the right people at the right time. Search engine optimization (SEO) does more than increase your website ranking in the search engines. Properly done it will increase your visibility, improve your branding, boost your traffic, add credibility, and of course help increase traffic, leads, and sales!

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The two terms SEO (search engine optimization) and SEM (search engine marketing) are often used interchangeably however cover different areas of focus. Search engine optimization (SEO) can be described as the methods used to help your business website be found through natural searches in search engines. The goal is ranking high on the results pages in key categories related to your business. Search engine marketing (SEM) is a broader term but typically involves researching, submitting and positioning a website within search engines using paid ads.


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